Private label
Launch products under your own brand from solutions already developed. We help you select the most suitable option, define its presentation and prepare the project to reach the market faster and more securely.
Launch your own product line on an already developed base
IBSINA's private label service is aimed at companies, distributors, professionals and entrepreneurs who want to sell products under their own identity but do not need to start development from scratch.
We start from products, formulations or bases already defined that can be marketed under the client's brand and labelling. This shortens launch times, simplifies the early stages of the project and concentrates resources on positioning, presentation and sales.
Unlike a fully custom project, private label draws on an existing, validated solution. The client selects the product that best fits their market and, from there, the format, quantity, packaging, labelling and available production conditions are defined.
A faster way to reach the market
Creating a product from scratch can require formulation, testing, adjustments, ingredient sourcing and several validation stages. Private label removes much of that journey by starting from an already developed solution.
It is a particularly suitable option for companies looking to expand their catalogue, test a new category, create a complementary line or enter a market without taking on the complexity of an exclusive development from the outset. It is also a way in for new brands that want to start with quantities matched to their commercial capacity and scale production as demand grows.
The goal is not simply to put a label on a product: it is to choose a solution that is consistent with the brand's identity, its audience, its positioning and its real commercial potential.
What can your company define?
Based on the available product, and depending on the reference and production possibilities, each project can involve different decisions about its commercial presentation:
When a need requires substantially modifying the formula, developing exclusive features or creating a product from your own brief, the project is no longer private label and is instead assessed as a custom development.
A solution for different types of business
It suits distributors wanting to add their own line, digital brands looking to launch their first products, established companies wishing to expand their catalogue and professionals who already have an audience or a sales channel. Before presenting a proposal we analyse the type of product, the target market, the estimated quantities and the level of customisation required.
Quality, traceability and documentation
A private label needs more than a good presentation. We work with traceability criteria and technical support so that you understand the characteristics of the chosen solution and its documentation. Depending on the product, we can provide technical information, safety documentation, certificates of analysis or other applicable documents.
How the private label service works
Tell us what you want to launch
Tell us the type of product, the sector, the target market and an estimate of the quantities you need.
We select the available options
We review the private label solutions that best fit your project and present you with the viable alternatives.
We define format and presentation
We assess the format, packaging, labelling and customisation options available for the chosen product.
We prepare your proposal
With the reference and conditions defined, we draw up the proposal to move into production with traceability and documentation.
Want to launch your brand?
Tell us what product you have in mind and we'll show you the private label options that fit your project.
Tell us about your projectWant to launch your brand?
Tell us what product you have in mind and we'll show you the private label options that fit your project.